Digital Product Owner (website)

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Job Number:
Work type:
Full Time Permanent, Part Time Permanent
Canberra, Sydney (CBD), Newcastle, Brisbane, Adelaide, Melbourne (CBD)
Marketing & Communications, Sales & Business Development
  • The Guild Retirement Fund provides quality superannuation solutions for over 80,000 members in the allied health and childcare industries. We have more than $2 billion in funds under management and are one of the fastest-growing specialist super funds in Australia. 


    Enviably, 85% of our members are women! We appreciate and respect that many of our members are casual workers and/or work part-time. Therefore, unlike other super funds, this means that working for women is our core focus and our mission to assist in women's ongoing financial well-being as they reach retirement. 


    Your new role 

    The Digital Product Owner role will form part of the new Digital Engagement team within GTS and will be critical to the success of launching our direct acquisition channel. Working alongside the Performance Marketing Manager, development team and key stakeholders, you will play a key role in launching a fresh website and delivering strategies to enhance the customer experience. In addition to this, you will be leading digital projects including landing page optimisation and onsite personalization, this position, will help the marketing team drive a customer-first approach. 

    This is a cracking, newly created gig for someone that is customer-centric, and focused on customer experience and great outcomes.  Some further details about what you’ll be doing. 


    • Contribute to the design, development and launch of a new GTS website. 

    • Day-to-day management of the website, including publishing content within the CMS. 

    • Track, measure, report and optimise the website customer journey using web analytics. 

    • Identify opportunities to improve the onsite customer experience and conversion rates including improving content, design, layout and structure of the website. 

    • Launch A/B tests via personalisation platforms (e.g. Google Optimize) to test opportunities to improve the customer experience and launch personalised experiences. 

    • Understand and apply best practice SEO to the website 

    • Collaborate with the Digital Marketing & Affiliates Manager in the design and delivery of customer journeys across the website and marketing activity to ensure consistency of messaging and uplift direct member acquisition. 


    This is a brand-new role where you will have the autonomy, support, and flexibility to make it your own. We need someone outcomes-focused, flexible and pumped to be part of this. Technically we would love it if you came with in-depth knowledge of web analytics (e.g. Google Analytics / Adobe Analytics) and personalization platforms (e.g. Google Optimize, Adobe Test & Target). Plus, a strong CMS skillset. 


    We pride ourselves on having an inclusive and productive workplace where we treat our people and our clients with fairness, dignity, and respect. 

    We offer:  

    • Hybrid working (we call this #Connect which reflects how we work remotely + in the office and = flexibility) 

    • Paid parental leave for eligible staff from 6 weeks 

    • An extra day of paid leave in addition to your annual leave entitlements 

    • Enhanced long service leave 

    • Staff discounts with leading retailers 

    • An innovative Employee Assistance Program that provides counselling and support to all staff members and their immediate family 

    • Wellbeing initiatives such as health checks and skin checks 


    Next step: 

    If you need further information call or text, Jason Burns, from the Guild talent team on 0422211297 or apply online. 





Advertised: AUS Eastern Standard Time
Applications close: AUS Eastern Standard Time

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